This piece was originally published on the 15th of August 2014 by The 405. The version I’m publishing here has been brushed up slightly, particularly the messy first paragraph. Honestly, though, given the chance (and the money – ha!), I’d probably rewrite the whole thing. It’s not that I don’t stand by the crux of my argument, because I broadly do (albeit with some caveats), it’s just that the writing is a bit naff. I mentioned this in a previous annotation, but when I wrote this piece I was of the opinion that Film Crit Hulk was just about the best writer around, and his style informed my writing in all the wrong ways. It’s flowery and overly earnest when it shouldn’t be, broad and superfluous when it needed to be incisive, and structurally unsound (I mean, that ending, fucking hell – at least I got a Simpsons reference out of my inability to finish a piece properly). In my defence, though, I was an impressionable idiot nineteen year-old at the time. Because of this pervasive naffness, I was considering not republishing this piece (as I have with a few other pieces). But I’m probably being a wee bit hard on myself, as there’s still some good stuff buried in there, somewhere. And, if anything it serves as an example of how my writing has changed over the years.
Once in a great while, we are privileged to experience a movie event so extraordinary that it becomes a part of our shared heritage. The Simpsons Movie was supposed to be one of them. Though it can sometimes seem as if the film exists only as a dumb pig joke these days, its release in July 2007 felt like cultural supernova to a certain generation (some ghastly amalgam of Gen X and Millennials), engulfing the world in an incomparable fervour. It was our Itchy and Scratchy: The Movie: not just an event, but the event, the defining moment of a generation, like the moon landing or something. It was, well, it was everything I suppose.